Here is what I have learned over the few years I have been on Facebook.
- A picture of my son attracts more likes, comments and more user engagement than anything else on my timeline.
- A picture of my wife and I would attract much more engagement online than being alone. I get one or two likes, and no discussions on a photo am alone except when am clothless on the beach.
- A post without a picture is like tasteless coffee. Very few, or no one reads. But the eyes that see… so many. (unless you are the type that generates controversy).
- Try to smile in every photo. Alison McQueen taught me that.
Obviously, children; (actually babies) are adorable and lovely. My son’s photo captures the attention of my connections more than a picture of me. My wife on my timeline generates some discussion as well. But myself..Nuh!
My connections seem to care about what is happening around me more than what is going on inside me. They care about visible things they can relate to. I told my friends on Facebook that I would be graduating in December.
During the graduation ceremony, I informed them that I was graduating. I tweeted about it; nobody cared really. They after graduation I posted my photo in academic gown alongside my wife smiling (she banned me from posting my son’s photo on Facebook) and boom! Congratulatory messages started streaming in. My phone wouldn’t stop beeping for the better part of the day. Photos just do the magic.
My connections want to know what relates to them. The would want to know if I have a new job, new business, about your family, new births, new marriages, graduations because I’m setting a standard for them to beat. It should be a motivation to me since I’m a motivation to them (not all, just you!)
There is one problem though; photos do not generate the kind of conversation I would want to have. Positive criticism following discussions that would challenge my wit. I find most discussions that follow photo posts shallow. I resolved to post photos in long blog posts to catch your attention maybe, just maybe I can start a conversation. But my efforts have been futile.